20120814

Free Webinar to Help You Understand and Work Better with the Media!

Image634805587401865314What bluegrass band doesn’t work with or need the media’s attention at sometime or numerous times during their lifetime.  

This webinar, though not specifically aimed at musicians, came to our attention and since it’s being offered at no cost we felt it worth passing on to you*.

Scott Stratten of UnMarketing has the cure for the common pitch. It's called UnPitching: a set of media relations rules that will make even the most jaded journalist sit up and listen to your story.

Join Scott on Thursday, August 23rd at 2:00 pm for a Vocus webinar and learn to UnPitch by:

  • Cutting out the corporate jargon to get to the heart of the story.
  • Having fun and bringing your audience along for the ride.
  • Looking at the big picture to inform the details.

About the Speaker:

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Scott Stratten is President of UnMarketing, the place companies like PepsiCo, Red Cross and Fidelity Investments go when they need guidance through the viral/social media and relationship marketing landscape. A sought-after speaker, Scott was recently named one of the world's top five social media influencers by Forbes.com. His book UnMarketing: Stop Marketing. Start Engaging became a national best-seller before it was released; his latest book, The Book of Business Awesome, is in stores now.

 


*Prescription Bluegrass does not endorse products, companies or services.  Stories are published for the sole purpose of disseminating news and information.

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